Ingenuity delivers the mind and the heart to efforts thus driving exponential effect on outcomes.
Each component is characterized by:
- How much it is utilized (Quantity)
Quantity implies the extent to which individual/team/organization applies effort, mind (logic and imagination) and heart (engagement and passion) to deliver results.
- How well it is utilized (Quality)
Quality implies how well effort, mind and heart are utilized (as compared to maximum potential level) to drive results.
– For efforts – quality implies efficiency of resource utilization to deliver results
– For ingenuity (mind and heart) – quality implies how well mind and
heart are utilized to enable qualitatively different result delivery.
Quality of mind‐heart interaction is maximized through
Quality in Ingenuity is driven by –> Fundamental‐principles Thinking
Quality in Efforts is driven by –> Efficiency
Ingenuity arises from the most complex cognitive processes to simultaneously deliver imaginative novelty and meaningful value to an endeavor. It can be a characteristic of: (a) an individual/organization; (b) a process; and (c) an outcome (solution/product/service/project). Other definitions include:
- the power of creative imagination in understanding a situation or problem‐solving (Vocabulary.com)
- Ingenuity involves the most complex human thought processes, bringing together our thinking and acting both individually and collectively to take advantage of opportunities and/or overcome problems. (Wikipedia)
- the skill and imagination to create new things (Merriam‐Webster Dictionary)
- the skill of thinking, performing, or using things in new ways, especially to solve problems; ability to think of clever new ways of doing something (Cambridge Dictionary)
- the quality of being clever, original, and inventive, often in the process of applying ideas to solve problems or meet challenges (Google Vocabulary; Oxford Dictionary)
- the quality of being cleverly inventive or resourceful (Dictionary.com)
- the ability to solve problems in new and clever ways (MacMillan Dictionary)
- implies confluence of three factors: a challenge, an idea, and the pursuit of a solution (Inc.com)
We encompass a unique global network of thinkers who provide:
Breadth of insights – as they are from diverse disciplines, regions and contexts
Quality of insights – as we integrate disciplines to operate at their intersections
Relevance of insights – as they integrate both abstract and applied perspectives
Goran Vlašić, Council Chair
Founder of Innovation Insitute, professor at the University of Zagreb and winner of the EMA & McKinsey award for the best doctorate.
Pioneer in digital and interactive marketing. Professor at Harvard Business School. Author of the "Dove" case. President of the Marketing Science Institute.
Worldwide authority in marketing strategy. His work revolutionized the conceptualization of marketing and led it to become a structured activity.
Author of the "Red Queen Strategy". One the most respected professors and authors in the field of corporate strategy. Consulted Mark Zuckerberg.
Pioneer of the concept "perceptual monopolies" which revolutionized how companies approach customers and create unique positions in their minds.
Worldwide authority in sales management. Partner in one the leading sales consulting companies globally. Consulted some of the biggest names and companies.
WHY WE ARE DIFFERENT
WE HAD THE PRIVILEGE TO WORK WITH GREAT INDIVIDUALS AND COMPANIES, SOME OF WHICH ARE COMING FROM
HOW CAN WE
Every person and every client has specific challenges in their business domain.
Let`s discover yours.